Session Moderators

• 
  Lara Dewar GSMA, CMO

Session Speakers

• 
  Don McGuire QUALCOMM, SVP/CMO
• 
  Gil Rosen amdocs, CMO
• 
  Stella Medlicott Ericsson, CMO & CCO

Session Description

In a fast-evolving tech landscape, CMOs now go beyond shaping brand strategy to driving digital transformation, leveraging AI, data, and advanced analytics. Join us to learn how CMOs are changing the game and  harnessing these new tools to innovate, elevate customer experience, and deliver measurable business impact